For large organizations or large sites, WordPress can be both a powerhouse and a pain point.
It delivers unmatched flexibility for marketing teams and content creators, but it also drags along security liabilities, scaling headaches, and performance bottlenecks that can cost serious money when traffic spikes or vulnerabilities hit.
Marketing wants WordPress. IT wants security. How do we make both sides happy?
Headless Hostman changes that equation with Static WordPress.
We transform WordPress into a secure, lightning-fast, and globally scalable platform without asking your team to relearn everything they already love.
It’s WordPress without weakness.
WordPress makes security analysts and IT folks alike cringe because of its surface attack area. Here are just a few of the common areas bad actors can exploit:
WordPress is also database driven. This means one heavy endpoint, page, or asset can be abused to slow, and sometimes, bring the entire site down.
Your live website is Static. That means the pages are flat HTML with no database reliance.
Beyond the advantages of traditional Static, we also secure the WordPress backend powering your front-end content editing.
IP Whitelisting
You can whitelist a range of IP Addresses. These will be the only ones that can access your background WordPress site, while your live website remains Static and secure.
Two-Step Authentication
This limits WordPress access to our site management portal.
Otherwise, no access, or even visibility to the site, is granted.
Freeze the WordPress Site
Not using your WordPress site, but want to keep the Static Live site up and running? Shut it down. Completely.
And What Do Bad Actors See?
A whole lot of this:
This layered approach drastically reduces your attack surface while maintaining seamless performance for your audience.
As we discussed above, traditional WordPress is database driven. That means anytime you hit a page, it has to load the template and fill it with text, images, and assets culling from your database. Every time.
Even with caching, one bottleneck can turn the site experience into a slog.
Pair that with the wrong hosting provider, and background processes, and you’ll see some serious performance issues.
Static WordPress is a repository of flat files. All text, images, and assets are pre-rendered which means there is no database call involved.
The end result is a faster response in general when a URL is summoned.
Our default network is on Cloudflare, which is the leader in speed.
Anytime you push a page or asset, it is syndicated across 330 content delivery networks worldwide.
What you get is a perceivable speed difference. Meaning, to the user it actually appears and works faster than any traditional WordPress solution can muster.
If you’re looking at Google Pagespeed, as you undoubtedly are, that has less to do with actual speed and more to do with pedantic HTML and site formatting.
And we have a solution for that in our Performance Tools. All of these are native, not reliant on Plugins, and happen when we’re converting your pages to Static.
Our users report a 75% increase in Google Pagespeed on average. We also increase TTFB by an average of 90%
I know we keep mentioning this, but that whole WordPress loads from a database thing can really become a problem.
Too many requests to this environment, even with an “enterprise” hosting solution can lead to timeouts, or the entire site just going down.
It can be malicious, like a DDOS attack, but it doesn’t always have to be.
And sometimes it’s as simple as someone on your team running a reporting tool, or messing up a Theme/Plugin update to put your site on its knees.
It goes without saying: Static WordPress is the most resilient form of WordPress there is. Bar none.
With the right infrastructure, like our’s, Static is going to run like a juggernaut even when traffic spikes 2,000% or even more.
Our offering only charges you for unique visitors. A unique visitor is one person viewing the site. It could be 10 times a day, and that only counts as one view.
We don’t charge for storage. Period.
Now, don’t get us wrong. We do have price minimums, and we are geared towards more trafficked sites. But we’ve found our pricing is most-often cheaper than higher-tiered packages from traditional WordPress providers for those very sites.
Plus the value of speed, resilience, and security tips the scales. It’s what anyone seeking Enterprise is looking for and it actual works.
Our key differentiator in Static WordPress is that we allow you to use your WordPress website as it is.
You don’t need to recode your frontend to use a JS framework. Just push the conversion button and go back to making your site great.
And, sure, there are a few others doing similar things, but we built our platform to work better.